365 Energy
Outcomes
164
Qualified Leads
57%
Conversion To Quote
21.38
Average Cost Per Leaed
Project Name:
Multi-channel Success With 365 Energy
Client:
365 Energy
Our Role:
Paid Ads & Lead Generation
Case Study Overview
90 Days of Success
164 Qualified Leads Generated for 365 Energy.
6 Figure Monthly Revenue Achieved.
Scroll on to find out how this was achieved.
Seeking to elevate their brand and enhance lead generation efforts for their Solar PV solutions, 365 Energy turned to DIGI PUBLICIS for help. The goal was clear: establish a robust business funnel that effectively converts interest into action.
Solution blueprint
Anticipating the need for a robust, year-round strategy, DIGI PUBLICIS’S
ad specialists embarked on crafting a multi-channel campaign for 365 Energy. This innovative approach leveraged the strengths of both Google and Meta platforms, aiming to capture a wide spectrum of potential customers interested in renewable energy solutions.
This strategy ensured that leads were pre-qualified and fully expecting to receive a phone call or email from the 365 Energy team, not just receiving dozens of cold calls after having their information sold to just as many different solar installers in their area.
Realising success
The multi-channel strategy yielded impressive results within just 90 days. The campaign’s success was evident as 365 Energy
reported back an average customer acquisition cost around just £230.
Key achievements included…
The journey continues...
365 Energy were the second client of DIGI PUBLICIS to become solely reliant on their lead generation services to fulfil their monthly installation targets in just as many months.
This campaigns success has not only fuelled our clients installation needs through winter, but also conversations of expansion as 365 Energy now look to bring in sales support and an additional installation team.